Xiaoxue Hu (Shirley)

Colourful Blooms Therapy

‘Colourful Blooms Therapy’ is a womenswear collection with various materials and textures and a key focus on colour explored through the 2D and 3D form and structures of flowers.
The collection is based on the idea that certain factors affect people's mental health and can improve their well-being. The external environment easily influences people's psychology and different flowers and colours have diverse symbolism. The collection uses daffodil, freesia, plumeria, hibiscus, and orchid elements in the collection, whose semiotic readings are of rebirth, joyfulness, celebratory, good luck, renewal, optimism, energy, relaxation, and love.
The collection aims to awaken people's childhood happiness and encourage people to regain faith in life in the post-pandemic era.